CONSUMER PRODUCTS AND SERVICE DESIGN
The Human Factors Centre have been working with clients across multiple consumer sectors:
Food and Beverage
Health and Wellbeing
Beauty and Cosmetics
We assist clients to conduct thorough user research at any stage of the project from identify a value proposition to build on right through to developing the final end product.
How does Human Factors and User Experience relate to Consumer Products?
Good design and successful products are products which delight users and serve either an emotional or function need.
Understanding your end users can not only assist in keeping a competitive edge within a particular market, but can also sometimes lead to innovation which can disrupt the market all together.